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Home Media News Releases Link x Nailong "Celestial Dragon New Year Celebration"
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Link x Nailong Celestial Dragon New Year Celebration 2

At Temple Mall, a CNY Dragon Dance installation, showcasing traditional local paper craftsmanship, will add a whimsical touch, with Nailong playfully participating in the dragon dance.

Link x Nailong Celestial Dragon New Year Celebration 1

Three 3-metre-tall inflatable Nailongs extend Chinese New Year greetings at Choi Yuen Plaza.

Link x Nailong Celestial Dragon New Year Celebration 3

Visit the Nailong Arch on the ground floor of Temple Mall North to take photos with cute Nailong.

The Year of the Dragon unfolds in joyous splendour! Nailong, everyone's favourite character, shines as the star of the show, bringing good fortune and cheer to both Temple Mall and Choi Yuen Plaza as the celebrated mascot of the Year of the Dragon. Join us in a celebration of strength and vitality to welcome the new year! From 20 January to 3 March 2024, these two shopping destinations will come alive with the “Celestial Dragon New Year Celebration”. Nailong, in all its cuteness, will feature in various enchanting settings. At Temple Mall, a CNY Dragon Dance installation, showcasing traditional local paper craftsmanship, will add a whimsical touch, with Nailong playfully participating in the dragon dance. Meanwhile, Choi Yuen Plaza will host a towering 3-metre-tall inflatable Nailong, providing a grand welcome and bestowing wishes of fortune for the Year of the Dragon.

This festive period offers an array of exclusive, limited-edition Nailong collectibles for Link Up members, including Chinese New Year fai chuns and peaceful amulets. Additionally, both malls will be abuzz with festive activities, including interactive lion dance eye-dotting games and lively dragon dance shows to ring in the new year. Special meet-and-greet sessions with Nailong are scheduled, where the beloved character will mingle, offering New Year's greetings and blessings for health, happiness, and prosperity in the Year of the Dragon!

A 3.5-metre-tall dragon head installation extends Chinese New Year greetings

Following Nailong’s appearance at Lok Fu Place, the beloved character cordially invites everyone to Temple Mall and Choi Yuen Plaza for an extravagant Chinese New Year celebration. As the star of the show, Nailong will spread good fortune and prosperity throughout both malls. The impressive 3.5-metre dragon dance installation, meticulously handcrafted by the young artisans of Hung C Lau, is sure to impress. This commanding structure features the charming Nailong, now a part of the dragon dance team, wishing everyone a prosperous Chinese New Year. Moreover, visitors can head to the Nailong Arch on the ground floor of Temple Mall North for a festive and enthusiastic atmosphere, while in Temple Mall South, Nailong takes on the role of the God of Wealth. Make sure to spin the wind wheel for good luck and a year filled with wealth and abundance!

Additionally, three 3-metre-tall inflatable Nailongs at Choi Yuen Plaza are ready to welcome guests. The giant inflatable dessert-loving Nailong holds its favourite sweets and fai chun, blessing everyone with a sweet and blissful Chinese New Year.

Nailong's CNY Meet-and-Greet

Temple Mall is hosting a variety of exciting Chinese New Year activities. From 10 to 12 February (the first three days of the Chinese New Year), the atrium on the first floor of Temple Mall North will feature a lion eye-dotting interactive game to bring New Year blessings to everyone. The public is invited to participate for free to seek auspicious beginnings for the new year. During this time, Nailong will make flash appearances to welcome the new year with everyone. On the first day of the new year, there will be a lively dragon dance performance by Hung C Lau, bringing festive cheer to the mall. On the third day, there will be traditional dough doll making and redemption activities – part of a series of ongoing unmissable events!

Additionally, on 13 and 17 February (the fourth and eighth day of the Chinese New Year), Choi Yuen Plaza will host “Nailong's CNY Meet-and-Greet”. Link Up members can participate by spending a specified amount. Spaces are limited and available on a first-come, first-served basis.

Spend and collect Nailong-themed premiums

During the event, exclusive limited-edition Nailong merchandise is available through purchases and receipt redemption, including a set of two "Nailong Chinese New Year fai chuns", a "Nailong Peaceful Amulet" or a “Nailong Good Fortune Carpet”, wishing everyone safety in their comings and goings. From 20 January until 3 March, Link Up members or tourists with valid travel documents are entitled to receive this merchandise by spending a specified amount using an electronic payment method at Temple Mall.

At Choi Yuen Plaza, from 20 January to 24 March, Link Up members who upload photos that include the Nailong Chinese New Year installation onto social media, or tourists who present valid travel documents or show a Link CentralWalk membership card, are entitled to receive a "Nailong New Year File Folder". From 9 February to 24 March, Link Up members spending $1,380 or more can redeem their receipts for a "3D Nailong Mug". These items are available in limited quantities and are offered on a first-come, first-served basis.

Link x Nailong “Celestial Dragon New Year Celebration” Installation Details:

Date: 20 January to 3 March 2024

Time: 11am to 8pm

Location: Temple Mall North and South; Choi Yuen Plaza

Exciting CNY activities at both Malls

Temple Mall

Date

Time

Event

Location

10 February

(first day of CNY)

1pm – 3pm

CNY Dragon Dance Performance

 

CNY Music Performance

 

Nailong CNY Meet-and-Greet

Atrium, 1/F Temple Mall North

11 February

 (second day of CNY)

1pm – 3pm

Nailong CNY Meet-and-Greet

12 February

 (third day of CNY)

12 noon – 4pm

Traditional handmade dough doll on-site creation

 

CNY Children's Dance Performance

 

Nailong CNY Meet-and-Greet

 

Choi Yuen Plaza

Date

Time

Event

Location

13 and 17 February

2pm – 4pm

Nailong CNY Meet-and-Greet

Choi Yuen Plaza

 

 

All the above activities are subject to terms and conditions. Event details are subject to change without prior notice.

For more details about the event, please visit: https://www.linkhk.com/en/home/

Download photos: https://bit.ly/47Cba3L

-End-

About Link

Link Real Estate Investment Trust (Hong Kong stock code: 823) is the largest REIT in Asia by market capitalisation. It is managed by Link Asset Management Limited, a leading real estate investor and asset manager in the world. Since its listing in 2005 as the first REIT in Hong Kong, Link REIT has been 100% held by public and institutional investors. It is a constituent of the Hong Kong securities market benchmark Hang Seng Index, as well as a component of the Dow Jones Sustainability Asia Pacific Index, the FTSE4Good Index Series and the Hang Seng Corporate Sustainability Index. From its home in Hong Kong, Link Asset Management Limited owns and manages a diversified portfolio including retail facilities, car parks, offices and logistics assets spanning from China’s Beijing, Greater Bay Area (Hong Kong, Guangzhou and Shenzhen), and Yangtze River Delta centred around Shanghai, to Singapore, Australia’s Sydney and Melbourne and the UK’s London. Link Asset Management Limited seeks to extend its portfolio growth trajectory and grasp expansion opportunities in different markets in pursuit of sustainable growth.

For details, please visit https://www.linkreit.com.

 


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