This Statement is made by Link Asset Management Limited ("Link Asset Management") as manager of Link Real Estate Investment Trust (“Link REIT”) and all special purpose vehicles under the same including but not limited to Link Properties Limited (collectively "Link", we", "our" or "us"), in accordance with the Personal Data (Privacy) Ordinance (Cap. 486) of the Laws of Hong Kong Special Administrative Region ('the PDPO'). This Statement intends to notify you why your personal data is collected, how it will be used, to whom the personal data will be transferred and to whom data access requests are to be addressed.
We hold four broad categories of personal data, namely customers' and tenants' personal data, business associates' personal data, employment-related personal data and website users' personal data.
From time to time, we may collect your personal data to provide our services to you and in an effort to improve your customer experience. You are not obliged to provide your personal data to us but if you do not, we may not be able to provide you with some of the information, materials, services and/or products of Link, Link Asset Management and/or Link Properties Limited.
We will indicate in the relevant forms or applications if the required personal data is obligatory or voluntary. If the supply of the personal data is obligatory, you MUST provide your personal data to us if you want us to provide the service for which you are applying. If the supply of personal data is voluntary purpose, you are not obliged to provide us with such personal data.
If you are under the age of 18, you must seek your parent or guardian’s consent before providing any personal data to us.
Personal data held by us will be used:
We intend to use your personal data in direct marketing and we may not so use your personal data unless we have received your consent (which includes an indication of no objection to the intended use).
We would like to use your name and contact details (such as telephone number, email address and/or correspondence address) for marketing the following services, products and promotional events through various communication means such as direct-mail, email, telephone, SMS, printed matter, newsletter, brochure and leaflets. The services, products and promotional events include:
You may, at any time without charge, choose to opt-out from us using your personal data for direct marketing by writing to us at Link Asset Management Limited, 20/F., Tower 1, The Quayside, 77 Hoi Bun Road, Kwun Tong, Kowloon, Hong Kong (Attention: Corporate Data Privacy Officer), or by email to PersonalDataPrivacy@linkreit.com.
Personal data held by us will be kept confidential but we may disclose/transfer such data to the following parties (whether within or outside the Hong Kong Special Administrative Region) for the purposes set out in this Statement:
We strive at all times to ensure that your personal data will be protected against unauthorized or accidental access, processing, erasure or other use. We have implemented appropriate physical, electronic and managerial measures to safeguard and secure your personal data.
Your personal data will be kept in the office of Link, Link Asset Management and / or Link Properties Limited or by agent, contractors or third party service providers engaged by us (whether in Hong Kong or overseas) and will be accessible only to our authorized employees and service providers on a “need-to-know” basis. However, we give no warranty against third parties hacking into the data.
Unless prevented by law, in the event that Link provides your personal data to agent, contractors or third party service providers they will be placed under a duty of confidentiality to Link and will be required to use your personal data consistent with the agreements entered with Link and in accordance with this PPS and in compliance with the PDPO. They will be required to ensure adequate security of your personal data and will be required not to keep your personal data longer than necessary.
We will keep your personal data for a reasonable time to fulfill the purpose for which the data was collected or comply with the relevant rules, regulations and laws of Hong Kong. Personal data which is no longer required will be destroyed.
Your personal data will be kept in the office of Link Asset Management and/or Link Properties Limited or by the service providers engaged by Link Asset Management and/or Link Properties Limited and am accessible only to our authorized employees and service providers.
Under the PDPO. any individual has the right to request access to and correction of his or her personal data held by us. In accordance with the terms of the PDPO, Link , Link Asset Management or Link Properties Limited has the right to charge a reasonable fee for the processing of any data access or correction request.
If you wish to access or correct your persona data held by us, please send your request to:
Corporate Data Privacy Officer
Link Asset Management Limited, 20/F., Tower 1, The Quayside, 77 Hoi Bun Road, Kwun Tong, Kowloon, Hong Kong
or by email: PersonalDataPrivacy@linkreit.com
In case of discrepancies between the English and Chinese versions of this Statement, the English version shall apply and prevail.
NOTE: This Personal Information Collection Statement is subject to change.