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Home Media News Releases Link Fresh Markets Partners with HOY TV to Present ‘The Culinary Showdown’ Cooking Talent Show
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Link Fresh Markets 1

"The Culinary Showdown" kicks off at Lok Fu Place, featuring a star-studded lineup from Link and HOY TV. Guests include Noelle Lee (sixth from right), Director of Leasing & Marketing (HK) at Link Asset Management Limited; Herman Ho (seventh from right), General Manager of Business Operations at i-CABLE Communications Limited; Barry Cheung (fifth from right), Production Director at HOY TV; celebrity Coco Chiang (seventh from left); and renowned chefs Ricky Cheung (sixth from left) and Jacky Yu (fifth from left) together, inspiring a culinary craze throughout the city.

Link Fresh Markets 2

Guided by a panel of celebrity chefs, the show invites audiences into Link Fresh Markets to explore the neigbourhood culture and discover the most promising cooking talent.

Link Fresh Markets 3

To encourage everyone to cook, Link is launching the "Link Culinary Delights" reward campaign from now until 13 July.

Link Fresh Markets 4

Link Fresh Markets are committed to maintaining a clean and hygienic shopping environment, ensuring that customers can shop with confidence and enjoy a pleasant experience.

Link Fresh Markets 5

Link Fresh Markets offer a rich variety of goods, including fresh produce, seafood, specialty ingredients, and daily essentials. Customers can find everything they need with ease to create delicious meals.

Link Asset Management’s (Link) Fresh Markets have long provided customers with high-quality, fresh ingredients and daily household items. While continuously upgrading its fresh market facilities and diversifying tenant offerings to enhance the shopping experience for customers and create a favourable business environment for merchants.

To further boost vendor success and ignite a public passion for cooking, Link’s Fresh Markets have launched the “Link Culinary Delights” reward campaign and partnered with HOY TV to introduce the new reality show "The Culinary Showdown", inviting the entire city to embrace the joy of cooking.

The highly anticipated reality show "Link Fresh Markets Present: The Culinary Showdown" makes its grand debut!

For the first time, Link is partnering with HOY TV to present "The Culinary Showdown," a show that combines cooking, competition, and entertainment. Hosted by culinary celebrity Coco Chiang, with renowned chefs Ricky Cheung and Jacky Yu as mentors, along with a panel of top chefs as judges, the show invites audiences into Link Fresh Markets to explore the neighbourhood cultures and discover the most promising cooking talents. Contestants will showcase their skills in exciting cooking battles, vying for the coveted culinary star title!

"The Culinary Showdown" will premiere in mid-August on HOY TV Channel 77. Aspiring chefs are invited to submit videos and photos of their signature dishes by 25 May to register for a chance to win prizes worth up to $1 million.

Redeem e-stamps for BRUNO appliances and Bowl Gift Set

To encourage everyone to cook, Link is launching the "Link Culinary Delights" reward campaign from now until 13 July. During the event period, Link Up members are entitled to receive one e-stamp for every $30 spent at 18 designated markets. Collect 60 stamps to redeem a premium “Bowl Gift set” or gather 160 stamps to claim a “BRUNO Mini Rice Cooker”. Limited quantities are available, don’t miss out!

"Link Culinary Delights" reward campaign event details:

Event Date: 12 May – 13 July 13 2025
Event Time: 10am – 8pm
Venue: 18 Link Fresh Markets (Tin Chak Market, Tin Shing Market, Butterfly Market, Tai Yuen Market, Hin Keng Market, Wo Che Market, Yu Chui Market, Lok Fu Market & Bazaar, Sau Mau Ping Market, TKO Market, SPOT Market, Choi Wan Phase 3 Market, Fung Tak Market, Homantin Market, Nam Cheong Place Market, Oi Man Market, Fu Tung Market)

All activities are subject to terms and conditions. Programme content is subject to change without prior notice.

For event details, please visit: https://www.linkhk.com/en/promotion/740?ppt=1

Image download: https://bit.ly/4kePLo6

Note* Electronic payment methods include credit cards, EPS, BoC Pay, Octopus, PayMe by HSBC, Tap & Go, WeChat Pay, Apple Pay, Samsung Pay, Google Pay, Alipay, AlipayHK, Union Pay and other mobile payment applications, or other stored value facilities under the regulatory supervision of the “Payment Systems and Stored Value Facilities Ordinance” (Cap. 584) (including but not limited to Octopus and Octopus Wallet).

–End–

About Link Asset Management Limited

Link Asset Management Limited (Link) is a leading, independent, and fully integrated real estate investor and manager focusing on the APAC region. It manages Link Real Estate Investment Trust (Link REIT, Hong Kong stock code: 823), the largest REIT in Asia, and its real estate investment portfolio. Link also aims to leverage its investment management capabilities to serve as a trusted investment manager to capital partners through its business line, Link Real Estate Partners.

Building on its strong track record over almost two decades, Link targets to deliver resilient returns and growth to its unitholders. Link offers a “REIT plus” investment case through its strategic focus on diversifying the Link REIT Portfolio across geographies and asset classes in APAC and expanding its investment management business.

Link aspires to be the trusted partner in APAC real estate sector for unitholders, capital partners, tenants, and the wider communities it serves.

For more information about Link, please visit www.laml.com/en/.


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