13 Dec 2022

T.O.P x Trappist Dairy • Wish You a Healthy Winter

  • Two must-visit wishing destinations: a Trappist Dairy milk carton reimagined as a Lover’s Cottage at a 25:1 ratio, and the Wondrous Time Tunnel
  • Trendy upgrading and recycling DIY workshop: Transform Trappist Dairy’s classic packaging into two types of cute items
  • Collect your Christmas gifts: Redemption campaign featuring a cow gashapon, accompanied by a donation of grass to local cows for the winter

 

T.O.P This is Our Place(“T.O.P”) , a trendy Mong Kok mall, is joining hands with Trappist Dairy, an iconic Hong Kong organic dairy brand, to bring good health to customers this Christmas. The two brands are jointly presenting “T.O.P x Trappist Dairy • Wish You a Healthy Winter” from 13 December 2022 to 31 January 2023. The campaign features two large-scale themed locations for visitors to make wishes and memories. Themes include the “Legen-dairy U & I” Lover's Cottage, which enlarges Trappist Dairy’s signature milk carton at a 25:1 ratio, and the "Taste to See" Wondrous Time Tunnel. In addition, shoppers can redeem their receipts for limited-edition products and two DIY workshops.

Echoing its use of a hit pop song in its “I just want to be healthy” ad jingle, Trappist Dairy believes in the importance of helping everyone stay healthy. But without cows, there can be no milk, which is why cows need to stay healthy as well!  In support of conservation and care for the community, T.O.P is working with the Hong Kong Cattle Species Conservation Association. Shoppers who spend $400 or more in the mall will receive an exclusive gashapon containing a “Moo Moo I Love You" magnet. For every gashapon given away, T.O.P will also donate one portion of cattle grass feed to the endangered Asian buffalo and cattle on Lantau Island. Do you want to express your love to the cows as well? It’s not difficult! If you purchase any designated products at T.O.P tenants ZenS, Deerlicious Pudding, Yi Fang and LAB EAT Restaurant & Bar, the merchants will also donate maximum 50% of the proceeds to the Hong Kong Cattle Species Conservation Association. Take advantage of the festive season at T.O.P to share the holiday spirit (including with our cattle friends) and to spend the winter in good health!

Terms and conditions apply. The programme is subject to change without prior notice.

For more details, please visit: https://bit.ly/3PoRkBz

Download Photos: https://bit.ly/3WrSxdV

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About T.O.P This is Our Place

Comprising a shopping mall and an office building, with the basement connecting directly to the B4 exit of the Mong Kok MTR station, this 15-storey tower block consists of service trade tenants like medical, beauty and health, and business centres. Its eight-storey retail podium hosts many brands that are setting up shop in Hong Kong for the first time, novel concept retail chains, flagship stores, limited-edition crossover pop-up stores and a co-retail space. Providing shoppers with an all-new interactive experience both offline and online, the Mall is set to become Mong Kok’s most exciting and dynamic trend-setting destination.

"T.( ).P" within T.O.P This is Our Place's logo stands for "This is Our Place", whereas "( )" symbolises infinite possibilities. This gives full expression to the brand’s concept, personality and pop image –– Inspire, Express and Share.

 

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