18 Jan 2017

Hong Kong’s First-ever emoji™ Charity Campaign

Committed to linking people to a brighter future, Link strives to encourage the public to show their care towards those in need through Hong Kong’s first-ever emoji™ charity campaign “#Linkemoji Share Love, Share Fun”. Guided by the theme of “love”, the event promotes the importance of inter-personal communication and inspires members of the public to share the warmth of love with others.

The public is invited to create personalised emoji™ messages through “Park and Dine” mobile app or linkemoji.com to share the messages on Facebook. For every message shared, Link will sponsor HK$1 to Hong Kong Guide Dogs Association. Those who have shared their messages can then redeem the QR code for free participation in game booths at Temple Mall, Lok Fu Place or Stanley Plaza to spread love from online to offline.
The campaign also invited renowned celebrity Michele Reis, actress Karena Lam and Hong Kong’s top professional boxer Rex Tso to create their personalised emoji™ icons. Souvenirs made with the specially designed emoji™ icons by the 3 celebrities are among the gifts for the game winners. The celebrities will also prepare 3 unique prizes for the top 5 online participants recording the highest numbers of “share” on Facebook during specific periods. To encourage the public to participate and pass on the message of love, the 3 celebrities also showed their support for this programme by helping in the production of the online promotional video featuring their messages and personalised emoji™ icons.
Amazing offline activities of “#Linkemoji Share Love, Share Fun” Campaign
Shopping Mall Date Activities
Temple Mall 19th January to 14th February “emoji™ Temple” Fortune-telling Game
28th January to 30th January Share Fun and Fortune: Fortune Bag Giveaway
3rd, 11th, 12th and 14th   February Share Fun and Peace: Lucky Bun Giveaway
8th February to 14th February Share Fun and Joy: CNY Lattern Riddle Game
Lok Fu Place 10th February to 26th February Giant emoji™ Claw Machine
Stanley Plaza 10th February to 26th February Jumbo emoji™ Pinball Game

Terms and conditions apply. The programme is subject to change without prior notice. For more details, please visit Linkhk.com.


Factsheet Linkemoji Share Love Share Fun.pdf



Top Top