To promote cycling and a low-carbon lifestyle and to raise public awareness of healthy living, The Link fully supports the “Hong Kong Tour 2013”, organised by French sports brand le coq sportif and held on 21 July. The Link’s Tin Shui Shopping Centre served as the start and finish point of the event, which drew more than 300 professional cyclists who rode to Tsuen Wan via Tuen Mun before riding back to Tin Shui Wai along the same route, covering a total distance of around 60 kilometres.

The Hong Kong Tour 2013 was inspired by the Tour de France, which marked its 100th anniversary this year. The event aims to inspire Hong Kong with the spirit of the Tour de France and to further promote cycling culture in the city. The event also helped raise funds for ORBIS International.

The Link’s commitment to Hong Kong cycling culture and low-carbon living

The Link recently established the first bikers’ pit-stop network in Hong Kong, which supports the development of cycling in the city. Bike or bike tools lending services are provided at 25 shopping centres of The Link, and 12 of these also provide “The Link x STRiDA” folding bike lending services to allow the public to enjoy convenient and fun cycling experiences. In addition, The Link has organised the annual Bike Parade and Bike Dragon Dance during the Lunar New Year period for two consecutive years. To further promote green living, The Link will launch the “30-Hour Low Carbon Campaign” on 17 and 18 August 2013. Participants will need to complete various low-carbon related tasks at various shopping centres of The Link in Hong Kong’s first environmental marathon event.